The data controller has integrated Jetpack on this website. Jetpack is a WordPress plug-in, which offers the operator of a website additional functions to those available in WordPress. For example, Jetpack gives the website operator an overview of the visitors to the site. By displaying related posts and publications or providing an option to share content on the site, it is also possible to increase visitor numbers. Security functions are also integrated into Jetpack so that a website using Jetpack is better protected against brute-force attacks. Jetpack also optimises and speeds up the loading of images built into the website.
The operating company of the Jetpack plug-in for WordPress is Automattic Inc., 132 Hawthorne Street, San Francisco, CA 94107, USA. The operating company uses tracking technology from Quantcast Inc., 201 Third Street, San Francisco, CA 94103, USA.
Jetpack places a cookie on the information technology system of the data subject. An explanation of cookies has already been provided. Each time one of the pages of this website operated by the data controller and on which a Jetpack component has been integrated is accessed, the Internet browser on the information technology system of the data subject will automatically cause the respective Jetpack component to submit data to Automattic for analysis. As part of this technical process, Automattic receives information about data that will subsequently be used to compile an overview of the website visits. The data obtained is used to analyse the behaviour of the data subject who accessed the data controller’s website and is evaluated with the aim of optimising the website. The data collected through the Jetpack component will not be used to identify the data subject without first obtaining the prior consent of the data subject. The data will also be reported to Quantcast. Quantcast uses the data for the same purposes as Automattic.
The data subject can prevent the creation of cookies through our website at any time, as shown above, using a corresponding setting on the Internet browser and thus permanently eliminate the use of cookies. This setting on the Internet browser would also prevent Automattic/Quantcast from creating a cookie on the information technology system of the data subject. In addition, cookies already set by Automattic can be deleted at any time via the Internet browser or other software programs.
Furthermore, the data subject has the option of objecting to and preventing recording of the data generated by the Jetpack cookie relating to the use of this website as well as the processing of this data by Automattic/Quantcast. To do so, the data subject must use the opt-out button at https://www.quantcast.com/opt-out/, which creates an opt-out cookie. The opt-out cookie created will be stored on the information technology system used by the data subject. If the cookies on the data subject’s system are deleted following an objection, the data subject must revisit the link and create a new opt-out cookie.
However, the data subject may no longer be able to use the website belonging to the data controller in full following the creation of the opt-out cookie.
See https://automattic.com/privacy/ for Automattic’s current privacy policy. See https://www.quantcast.com/privacy/ for Quantcast’s current privacy policy. The data is processed on the basis of Art. 6 Para. 1 Clause 1 (f) of the GDPR (interest in expanding our reach and providing greater protection against brute force attacks).
Source: The section about Jetpack for WordPress was created by the privacy policy generator of the Deutsche Gesellschaft für Datenschutz GmbH (German Society for Data Privacy) or DGD, who acts as an external data protection officer for Landshut, in cooperation with the advocate for IT and data protection law Christian Solmecke.
